Airliners-India Forum Index Airliners-India
Flickr Group & Facebook
 
 FAQFAQ   SearchSearch   MemberlistMemberlist   UsergroupsUsergroups   RegisterRegister 
 ProfileProfile   Log in to check your private messagesLog in to check your private messages   Log inLog in 

A blast from the past: AI in 1960s.

 
Post new topic   This topic is locked: you cannot edit posts or make replies.    Airliners-India Forum Index -> Editorial/Analysis/Articles
View previous topic :: View next topic  
Author Message
himmat01
Member


Joined: 19 Dec 2006
Posts: 1390
Location: DEL

PostPosted: Tue May 06, 2008 5:38 pm    Post subject: A blast from the past: AI in 1960s. Reply with quote

An article on AI in the Time magazine.

Quote:
The world's least inhibited air traveler has long been Air-India International's advertising symbol, a little maharajah with striped turban and quivering wax mustaches. He thinks nothing of matching entrechats with a Moscow ballerina or—since transatlantic service began in May ­swapping his turban for a Texan's Stetson and a pair of shooting irons. So distinctive is the maharajah that the American Society of Travel Agents in 1959 voted AII first place in a 400-entry travel poster contest. This year the Indian Society of Advertisers gave its top award to the maharajah's originator, Air-India's commercial director, S. K. ("Bobby") Kooka. Despite such honors, Indian politicians last week were demanding the elimination of the maharajah.


Details:

http://www.time.com/time/magazine/article/0,9171,897638-2,00.html


Our Netas have not changed since the 1960s. [/quote]
Back to top
View user's profile Send private message Send e-mail Yahoo Messenger
Display posts from previous:   
Post new topic   This topic is locked: you cannot edit posts or make replies.    Airliners-India Forum Index -> Editorial/Analysis/Articles All times are GMT + 5.5 Hours
Page 1 of 1

 
Jump to:  
You cannot post new topics in this forum
You cannot reply to topics in this forum
You cannot edit your posts in this forum
You cannot delete your posts in this forum
You cannot vote in polls in this forum


Powered by phpBB © phpBB Group. Hosted by phpBB.BizHat.com