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Kingfisher's LIVE TV
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tsk911
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PostPosted: Sun Dec 24, 2006 1:22 pm    Post subject: Kingfisher's LIVE TV Reply with quote

Saw this news on India TV. Kingfisher becomes world's 2nd airline after jetBlue, USA to launch Live TV service. Service provided through Zee's dishtv DTH Medium and at present is only available on one aircraft.
http://www.zeenews.com/znnew/articles.asp?aid=340901&ssid=53&sid=BUS
http://www.indiantelevision.com/mam/headlines/y2k6/dec/decmam19.htm
Further comments welcomed.
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AKLDELNonstop
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PostPosted: Sun Dec 24, 2006 2:24 pm    Post subject: Reply with quote

Another brilliant move by IT, but unfortunately they will not get full value for their efforts until they are able to fly international.

Then they should definitely rank amongst the best in the World if they keep going in the same way.

Cheers
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tsk911
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PostPosted: Sun Dec 24, 2006 7:27 pm    Post subject: Reply with quote

Vijay Mallya is still bullish about IT's future even after the airline incurred a loss of Rs.347 crores for 18 months.
http://www.hindu.com/thehindu/holnus/006200612240321.htm
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Aseem
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PostPosted: Sun Dec 24, 2006 7:45 pm    Post subject: Reply with quote

I would presume there are some valid reasons behind his bullishness. He wouldn't like to show optimisn now and his airlines belly-up a year after.
Moreover, I see a chain of events unfolding begining with merger of AI/IC, followed by allowing 9W & S2 to fly to gulf and eventually the rest of the gang to fly international.
One of the major reasons for VM's bullishness is the fact that besides 9W, none of the private carriers has vision to fly to North America. The likes of Air Deccan and Spicejet will be restricted to Gulf and SEA.
rgds
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the_380
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PostPosted: Sun Dec 24, 2006 10:36 pm    Post subject: Reply with quote

VJM was today on Devil's Advocate with Karan Thapar. But karan when asked him about IT's losses, I felt he tried to avoid that topic, infact he seemed least interested to speak on Kingfisher Airlines itself.
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tsk911
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PostPosted: Sun Dec 24, 2006 11:22 pm    Post subject: Reply with quote

Aseem wrote:
I would presume there are some valid reasons behind his bullishness. He wouldn't like to show optimisn now and his airlines belly-up a year after.
Moreover, I see a chain of events unfolding begining with merger of AI/IC, followed by allowing 9W & S2 to fly to gulf and eventually the rest of the gang to fly international.
One of the major reasons for VM's bullishness is the fact that besides 9W, none of the private carriers has vision to fly to North America. The likes of Air Deccan and Spicejet will be restricted to Gulf and SEA.
rgds
VT-ASJ


I agree with you Aseem that DN's and SG's scope is limited, but Mr.Mallya, as we say Sir Richard Branson of India thinks BIG... Think Big, Achieve Big... He started off with Personal IFE, went on with BIG orders, is rocking with LIVE TV and will not stop until he reaches the status of a 5 Star Airline.
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AKLDELNonstop
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PostPosted: Mon Dec 25, 2006 12:06 pm    Post subject: Reply with quote

tsk911 wrote:


I agree with you Aseem that DN's and SG's scope is limited, but Mr.Mallya, as we say Sir Richard Branson of India thinks BIG... Think Big, Achieve Big... He started off with Personal IFE, went on with BIG orders, is rocking with LIVE TV and will not stop until he reaches the status of a 5 Star Airline.


The one thing I admire the most about this guy is that he said once, One day the likes of SQ will look up to us. Thats the attitude reqd. One day we will be like SQ is too defeatist IMO. Only if you want to be the best will you get close.

Cheers
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HAWK21M
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PostPosted: Mon Dec 25, 2006 12:24 pm    Post subject: Reply with quote

VJM is sure Trying hard to get noticed.Im sure He will.Although about Profits Time will tell.
regds
MEL
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the_380
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PostPosted: Mon Dec 25, 2006 3:32 pm    Post subject: Reply with quote

HAWK21M wrote:
VJM is sure Trying hard to get noticed.Im sure He will.Although about Profits Time will tell.
regds
MEL

Exactly and lets not get too emotionally attached...look practically... with such high ATF prices and competition... even 9W starts losingits market share...
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Boeing7xx
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PostPosted: Mon Dec 25, 2006 4:34 pm    Post subject: Reply with quote

Does anyone know how much drag the anternna/appartus adds to the aircraft? Also, what does it do to the burn? And most importantly, assuming its stuck somewhere on top of the aircraft, what does it do to wiring?
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karatecatman
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PostPosted: Mon Dec 25, 2006 4:41 pm    Post subject: Reply with quote

The TV channel that tsk has quoted may not be correct in saying that IT is the second airline in the world to offer live TV.
JetBlue may be the first, but other after that are Delta Air Lines, Delta's former airline Song, WestJet, Frontier Airlines and Virgin Blue.
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AKLDELNonstop
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PostPosted: Mon Dec 25, 2006 5:51 pm    Post subject: Reply with quote

Will it be possible to get Live TV in international flights as well, once they go intl that is or IC goes intl. IMO if its satellite feed it should be possible.
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saurabhm_101
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PostPosted: Tue Dec 26, 2006 1:27 am    Post subject: Reply with quote

according to me...

VJM is aiming at more of the high class people than the others... he has high fares but he provides the service...! he is not doing too well here because the airline just started! 9W has a name...! Kingfisher's name is building up i know but its still not a the 9W stage! i think kingfisher will do much much better on its international flights as compared to its domestic flights... and yes i do see IT being one of the best airlines in the future... better than 9W never know...

cheers!
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AKLDELNonstop
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PostPosted: Tue Dec 26, 2006 11:52 am    Post subject: Reply with quote

IMO if you consider domestic product, in terms of service IT is head and tails above 9W or anyone else.

Well if it can start flying intl and join an alliance it will definitely be right up there. Only question is can they survive long enough to reach that stage.

Cheers
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saurabhm_101
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PostPosted: Tue Dec 26, 2006 12:40 pm    Post subject: Reply with quote

maybe 9W is expanding so fast and taking full advantages of its rights to fly international to make a name outside India too before IT sits on the throne? but what IT has to offer... 9W cant match upto it! i flew in their new 737W with PTVs but again the legroom was horrrible!!! it was all squeezed! and im just 5'10''! so it was very bad, but again the A320 is wider than the B737 so that has something to do with it... do you see 9W ever ordering A320s? now that they have chosen few airbus aircraft?

regards
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tsk911
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PostPosted: Tue Dec 26, 2006 1:10 pm    Post subject: Reply with quote

If you own a mouse, the diet will be small and if you own an Elephant, the diet will be like the Elephant, huge.
The same is the case with Kingfisher Airlines. Mr.VJM is providing elephant size services with mouses ( I mean A320's)...So obviously diet is like of an elephant, but returns are like a mouse (low returns). Mr.VJM is a man of great taste. His idea of providing Live TV is truly fantastic...KUDOS to him.

I'm sorry for providing wrong information regarding IT being 2nd airline in the world to have Live TV service. The reason being I was supplied with wrong information.
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avbuff
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PostPosted: Tue Dec 26, 2006 1:52 pm    Post subject: Reply with quote

Mr . VJM is definitely going on the right track ... but apart from few domestic sectors in india eg DEL - MAA , DEL - TRV , DEL - BLR ETC. on no other sector does any flight requires more than 1.5 hrs to fly ... the live tv thing should be a success on international flights not on domestic the IFE's are switched off only after 15 mins of take off and switched off when the descend starts .. so nearly half an hour the IFE systems are of no use
so on many routes 45 mins to 1 hr live tv wont matter passengers much ..
especially if ur busy having ur meal etc... hope u ppl get my point



well as for 9W IT is better at service when compared to 9W having travelled by both many times i can say that ... but 9W has the capacity to sustain competition even during mid 90's with so many airlines around like
modiluft damania east west airlines NEPC and indian airlines... jet did emerge a winner once these airlines went off.... so u bever know this may be also another phase and jet may emerge as the winner again ??
u nevr know and considering 9W is going to the US iam sure we all can say 9W has set some standards on domestic sector travelling WHICH IT is trying to champion over it.
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HAWK21M
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PostPosted: Tue Dec 26, 2006 2:13 pm    Post subject: Reply with quote

I would be thinking of the added weight too.on long flights It would be worth it.But would the Signal be Clear at cruise.
regds
MEL
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AKLDELNonstop
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PostPosted: Tue Dec 26, 2006 2:42 pm    Post subject: Reply with quote

HAWK21M wrote:
I would be thinking of the added weight too.on long flights It would be worth it.But would the Signal be Clear at cruise.
regds
MEL


Thats true MEL, it does add wait but have been seeing IFE equipment for a while in long haul flights, not really a very new concept.

But saying that, I am sure VJM would come up with a few more gadgets and fancy stuff for the long haul.

Cheers
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saurabhm_101
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PostPosted: Tue Dec 26, 2006 3:01 pm    Post subject: Reply with quote

avbuff wrote:
but 9W has the capacity to sustain competition even during mid 90's with so many airlines around like
modiluft damania east west airlines NEPC and indian airlines... jet did emerge a winner once these airlines went off.... so u bever know this may be also another phase and jet may emerge as the winner again ??


that was then, now you have so many more technologies and ideas which make flying so much better than the 90s! IFE was brought for domestic travel to India by IT! now 9W has it on some if its domestic flights within India! i dont think the flights to south east asia (SIN, KUL, BKK) on 9W have IFE! and now IT has Live TV (whether its worth a short hop or not is not the point) he still did introduce it! i think 9W will have trouble in the entertainment section of the flying! might just reach a stage where they have inflight belly dancers? lol!!! Laughing

ps: had read somewhere that they will have Yana Gupta/Katrina Kaif Very Happy serving coffee/tea once on their flights... any update on that?

cheers!
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PostPosted: Tue Dec 26, 2006 3:26 pm    Post subject: Reply with quote

Quote:
ps: had read somewhere that they will have Yana Gupta/Katrina Kaif Very Happy serving coffee/tea once on their flights... any update on that?
cheers!



Only on special occasions (and for a fee of Rs. 1.5 lakh -- which is the fee Yanna and Katrina will charge ITper flight or appearance -- and in the TV ads. Yanna does the IT TV advt anyway.
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AKLDELNonstop
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PostPosted: Tue Dec 26, 2006 3:51 pm    Post subject: Reply with quote

karatecatman wrote:

Only on special occasions (and for a fee of Rs. 1.5 lakh -- which is the fee Yanna and Katrina will charge ITper flight or appearance -- and in the TV ads. Yanna does the IT TV advt anyway.


Is that all??? Damn they are fairly cheap. I thought they'd be worth more Wink

But I guess thats going a bit too far OTOH, would I mind the belly dancers? Hell no. Bring em on!!!
Cheers
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the_380
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PostPosted: Tue Dec 26, 2006 4:04 pm    Post subject: Reply with quote

Guys beedless to say... what avbuff pointed out is totally correct...
in a 1 hour flight you can't even do more than having your meals and switching on IFE just for 10-15mins? And worse your tickets might be more costlier!
9W's marketing strategy is good. They have not put any IFE's in -400 series or in their ATRs. IT has even put in the ATRs. Personally i find the marketing strategy by 9W a good and a profitable one. They are installing IFEs only on the important trunk routes where they know passengers can afford to pay more.
IT might do well in the intl. But just notice the differences between 9W and IT in intl.
    Both airlines offer IFE (9W does in its A340 and A330 and also in the -800 series soon)
    Both have good on time records.
    Good food, good service, etc

What more can you differenciate? Yes the biggest plus Mallya gets is because of his ads and news clips like this news itself. Else i find hardly any difference.
But lets wait and watch for what time brings us
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PostPosted: Tue Dec 26, 2006 4:28 pm    Post subject: Reply with quote

Wait till IA steps in. The remaining 42 new planes are to have live TV. Feed is also to have Doordarshan, which smartly takes care of the headache of regional programming and might be okay with every sort of passenger profile ...
Something like 20 regional channels+DD National+DD Sports. Great for all the DD kendras in every corner of India!!!

Might be better than watching Mallya talking to himself and scenes from his endless parties across India that is screened on Kingfisher.



AKL,
Sorry, that should have been 7.5 lakh!!


l
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avbuff
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PostPosted: Tue Dec 26, 2006 4:40 pm    Post subject: Reply with quote

Quote:
i think 9W will have trouble in the entertainment section of the flying! might just reach a stage where they have inflight belly dancers? lol!!! Laughing


nice one dude ... but for travellers entertainment isnt something that ppl judge an airline but the overall package .. on the domestic sector ppl are more concerned abt the puncuality of the airline as they want to get to their destination fast ....


iam trying to make a point that entertainment is not something that ppl actually look for in the flight as long as the food is good ... good ground services ... ppl worship those airlines ... kingfisher maybe the youth favourites today like what virgin atlantic was ..... but ppl will spend money excessively probably only once or twice to get the kingfisher service
But to get dedicated customers like jet IT has to get into the fare war as well styling and over designing them will get them Pax but that will not help them to make money after all Dr. VJM is there to make money !!!

And kingfisher as of now dnt have such a good n/w when compared to jet they have not established firmly in the domestic sector , which jet airways has done in the past decade , and Dr. VJM
is already thinking of venturing in the international market ... it should not happen that "dhobi ka kutta na ghar ka na ghaat ka"

well im not advocating jet airways ... i do agree that IT today has better services than jet .. but jet has made it clear that it is a major competitor in the long run
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PostPosted: Tue Dec 26, 2006 4:55 pm    Post subject: Reply with quote

avbuff wrote:
Quote:
i think 9W will have trouble in the entertainment section of the flying! might just reach a stage where they have inflight belly dancers? lol!!! Laughing


nice one dude ...



There was a time when Jet had poetry reading sessions, East West and Damania had fashion shows (Milind Soman, Madhu Sapre who later went around b******* about having to change in the galley) and Air Sahara had a classical music programme (violin) and one-act plays by Gerson D'Cunha.
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PostPosted: Tue Dec 26, 2006 7:02 pm    Post subject: Reply with quote

avbuff wrote:


but for travellers entertainment isnt something that ppl judge an airline but the overall package .. on the domestic sector ppl are more concerned abt the puncuality of the airline as they want to get to their destination fast ....


iam trying to make a point that entertainment is not something that ppl actually look for in the flight as long as the food is good ... good ground services ... ppl worship those airlines ... kingfisher maybe the youth favourites today like what virgin atlantic was ..... but ppl will spend money excessively probably only once or twice to get the kingfisher service
But to get dedicated customers like jet IT has to get into the fare war as well styling and over designing them will get them Pax but that will not help them to make money after all Dr. VJM is there to make money !!!

And kingfisher as of now dnt have such a good n/w when compared to jet they have not established firmly in the domestic sector , which jet airways has done in the past decade , and Dr. VJM
is already thinking of venturing in the international market ... it should not happen that "dhobi ka kutta na ghar ka na ghaat ka"

well im not advocating jet airways ... i do agree that IT today has better services than jet .. but jet has made it clear that it is a major competitor in the long run



You do have a point and it is valid... people do want to reach on time before time if possible too (even though its rare!) but kingfisher according to me will do much better on the international front as compared to the domestic front cause you'll know that flying IT is expensive! i mean a BOM-DEL flight is 4300(incl. taxes) i think! which is expensive! but then as a passenger i wont mind paying that much when I'm getting so much service and awesome food! good entertainment! good ground staff! an amazing experience by itself!

and about the Live TV, yes not practical for short flights but the fact still remains that its available! i mean at least they are giving you the option to watch live TV !

cheers!
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avbuff
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PostPosted: Tue Dec 26, 2006 7:29 pm    Post subject: Reply with quote

of course ... i do understand ur stance as well ... believe me ill go for kingfisher ANYTIME as a matter of fact ive made 4 trips in the last month on kingfisher from

pnq - blr pnq - nag pnq - del twice
on the international front ... lets c i hope they do well


cheers!!!
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PostPosted: Tue Dec 26, 2006 7:43 pm    Post subject: Reply with quote

Let me give you a perspective why crews love IFE :-

1. It keeps the passengers busy, especially the sneaky ones who want to watch every single channel before they step off the plane. I can tell you of passengers who fly Delhi-Jaipur, and want to have their sandwich, the juice, AND go to the toilet.

2. It keeps the crew free to do what they have to do, and get some rest on red-eyes and turnarounds.

3. It is a great diversion from free booze.

4. The women don't get leched at (especially SIN-MAA sectors).

5. The IFE shutdown prepares everyone to deplane ASAP, and you can maintain better on-time schedules.
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PostPosted: Tue Dec 26, 2006 8:03 pm    Post subject: Reply with quote

well were talking about domestic
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PostPosted: Tue Dec 26, 2006 8:04 pm    Post subject: Reply with quote

in domestic there is no booze iam sure u know that and ppl who want to explore all facilities do that irrespective of the IFE
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saurabhm_101
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PostPosted: Tue Dec 26, 2006 9:32 pm    Post subject: Reply with quote

avbuff wrote:
in domestic there is no booze iam sure u know that and ppl who want to explore all facilities do that irrespective of the IFE


exactly! so don't u think if IT is offering Live TV no matter how long the flying time is, the passenger knows he has the option to watch live tv! even if its for 15 mins! he will tell others when he goes home 'Hey! you know they have Live TV on the flight?!?' and isnt that how business grows? (some part of it) word-to-mouth!

cheers!
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PostPosted: Tue Dec 26, 2006 9:48 pm    Post subject: Reply with quote

To be honest with u i think IT as an airline is being overrated. Firstly we r hardly able to explore the IFE,s on the domestic sectors . Then i fail to understand whatz so great about havin ptv screens on the seats.

I guess LCD tv,s are commonly available and dirt cheap nowdays got one in my car. what they are trying to market is something which i enjoy almost daily wen my driver is drivin and i on the back seat glued to the screen. I guess the craze of havin a ptv sets is confined to people who more or less have travelled more on LCC,s

And incase they are talking abt food one thing which i can vouch for is that apart frm Indian food most of the international cuisine or meals served on board are very much indianized..

The only thing which is probably different is that their FA,s are too sleazy. I was at Terminal 1A when a IT FA went thru a security check with the amount of mascera and makeup on her face she was lookin more of a w***e

actually felt sorrie for her that it was all part and parcel of her job .
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PostPosted: Tue Dec 26, 2006 11:44 pm    Post subject: Reply with quote

Gotta say i agree with VABBy on all his points.
I mean its purely nonsense... you can't even watch a full movie on BOM-DEL sector... fine live TVs are ok.
But again technically speaking or rather financially...its a waste having all sorts of luxury in ATR routes. For this fact I love 9W... they haven't done like IT...installing IFEs even on the ATRs...its not worth...
Besides i have a plenty of other options if I was to fly IT only for its cabin crews!!! Laughing
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tsk911
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PostPosted: Tue Dec 26, 2006 11:45 pm    Post subject: Reply with quote

VABBy wrote:
To be honest with u i think IT as an airline is being overrated. Firstly we r hardly able to explore the IFE,s on the domestic sectors . Then i fail to understand whatz so great about havin ptv screens on the seats.

I guess LCD tv,s are commonly available and dirt cheap nowdays got one in my car. what they are trying to market is something which i enjoy almost daily wen my driver is drivin and i on the back seat glued to the screen. I guess the craze of havin a ptv sets is confined to people who more or less have travelled more on LCC,s

And incase they are talking abt food one thing which i can vouch for is that apart frm Indian food most of the international cuisine or meals served on board are very much indianized..

The only thing which is probably different is that their FA,s are too sleazy. I was at Terminal 1A when a IT FA went thru a security check with the amount of mascera and makeup on her face she was lookin more of a w***e

actually felt sorrie for her that it was all part and parcel of her job .

Vabby. it's known that Mr.VJM is a man of having great tastes. So, you can't expect low quality IFE's from him. Referring to the LCD's in cars, they are mostly Chinese(the non branded ones) and lack on quality. Mr.VJM is highly concerned about the quality of his product whether it be the aircraft or the IFE.
I agree that time constraint is there, because of which people can't fully enjoy LIVE TV. But still, they are being offered something Innovative and different from the rest, even the national carrier AI.
In this competent industry, every minute step has to be taken in order to be ahead of the competitors, in order to provide the clients with something new and different and Mr.VJM is just doing that. He cares about the quality not quantity.
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PostPosted: Wed Dec 27, 2006 12:20 am    Post subject: Reply with quote

tsk911 wrote:
In this competent industry, every minute step has to be taken in order to be ahead of the competitors, in order to provide the clients with something new and different and Mr.VJM is just doing that. He cares about the quality not quantity.

Dude lets be practical... i ask you to pay me a thousand bucks more just to have more young and better looking crews and a movie that won't even be completed before you land.... do you agree?
If yes then IT might manage with people like you... if no then think of the remaining thousands of people who'd prefer paying a thousand bucks less and not expecting these fancy stuff!
Mallya is the pioneer in all this...no doubt hats off to him... but his business strategy is not good. I mean assuming tomorrow he starts BOM-RAI-BSR-BOM (a good profitable route IC operates currently) and he uses an A320 with IFE... definately his cost rises...
Reasons:
    First all pax flying BOM-BSR or BSR-BOM or RAI-BOM are flying on a very long route, fuel consumption is high, definately ticket cost is high,
    besides IFEs and stuff further raises fares. now you tell me won't 9W and IC manage better loads without IFE but good food and lower fares??? Not to mention any LCCs?

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avbuff
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Joined: 22 Dec 2006
Posts: 5031

PostPosted: Wed Dec 27, 2006 12:48 am    Post subject: Reply with quote

Quote:
avbuff wrote:
in domestic there is no booze iam sure u know that and ppl who want to explore all facilities do that irrespective of the IFE


exactly! so don't u think if IT is offering Live TV no matter how long the flying time is, the passenger knows he has the option to watch live tv! even if its for 15 mins! he will tell others when he goes home 'Hey! you know they have Live TV on the flight?!?' and isnt that how business grows? (some part of it) word-to-mouth!

cheers!


u didnt get me on my quote ... wat i meant was there are some first or second time travellers or some funny people who use toilets even on 45 mins flights so the pt that was made that IFE prevents ppl from doing that is wrong
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AKLDELNonstop
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Joined: 19 Dec 2006
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PostPosted: Wed Dec 27, 2006 7:32 am    Post subject: Reply with quote

Avbuff, I dont think first time fliers really fly IT as much as they do DN. IT's clientele or more of ex-IC or ex-9W, holidaymakers not really as much business travellers.

What IT need now more than anything else is to tie up with some sort of Intle freq flier program, like 9W has done. One of the reasons 9W does well with foriegners in India apart from their punctuality is that they are in bed with all major Intl airlines and allow freq flier miles to be given to members of intl freq flier programs.

Cheers
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HAWK21M
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PostPosted: Wed Dec 27, 2006 8:26 am    Post subject: Reply with quote

VABBy wrote:

I guess LCD tv,s are commonly available and dirt cheap nowdays got one in my car. .


Is that a TV or a monitor.
regds
MEL
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avbuff
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PostPosted: Wed Dec 27, 2006 10:16 am    Post subject: Reply with quote

The Qatar Airways Fleet


Innovation
decor
As part of our commitment to innovation and providing you with the very best, we have built a reputation of introducing new aircraft into our fleet and offer you the latest in-flight services.

In September 2006 Qatar Airways became the launch customer of the Airbus A340-600 High Gross Weight aircraft. Over a two year period a total of 10 aircraft will join our fleet. Innovative onboard features such as dedicated First and Business Class lounges for passengers travelling in the premium cabins are specially designed for you to unwind and relax.

Yet another in-flight innovation, we have also become the first international airline in the world to introduce live digital satellite TV beamed direct to every passenger on their individual seatback TV systems at 35,000 feet.

Safety
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Your safety remains our highest priority. We fly with a perfect safety record. Qatar Airways made history in 2003 when it became the first airline in the world to pass IATA’ s new, stringent IOSA safety audit.




well qatar airways has live tv too ... this service is on the doha - europe sector and will probably be on the doh - US routes as well[/i]
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